Lamborghini has got it licked

Riley Riley

Guess we don’t get out enough. In our day stamp collecting was all about the little things you stick on letters.

And maybe, if you were really into it, pulling on some gloves, getting out the tweezers and squirrelling away a growing number of little treasures that sat in folders behind plastic sheets — a stamp album.

Fast forward to 2020, and Italian sports car maker Lamborghini has just launched the first of a series of what it describes as “bitstamps” to commemorate the launch of its new Huracan.

Just 20,000 of the little suckers will be issued, each a “single” digital object, with a history and uniqueness that is guaranteed by hi-tech Blockchain technology.

It’s the same technology that underpins the cryptocurrency bitcoin and is used to record financial transactions.

However, they’re yet to be accepted by the philately world — it seems.

Bitstamps are a bit different from virtual stamps, which you might have heard of, in that they exist only in cyberspace, and can be sold and traded like traditional stamps.

The stamps can be purchased, collected, or resold, exactly like paper stamps — and it’s this last bit turns them into an investment (which is probably the main attraction).

Virtual stamps on the other hand are just digital images of the real thing, that can be collected for fun, but have no real value beyond that.

The owners of Bitstamps will be able to admire them, check the progress of their collection and look for stamps they haven’t got through the app.

They could decide whether to give them as a gift by sending them with an e-card, or perhaps to resell them on the Marketplace that is set to open in the next few months.

The digital stamp is the issue of a collaboration between Bitstamps and Automobili Lamborghini.

The first collaboration is dedicated to the Huracán EVO RWD Spyder, the model Lamborghini unveiled at the beginning of May, following the company’s reopening after the COVID-19 shutdown.

The stamp is part of a themed series dedicated to the history of the Sant’Agata Bolognese company and more than 20 of its most iconic cars: The Automobili Lamborghini Collection.

The Huracán EVO RWD Spyder stamp is available by downloading the Bitstamps App, and will be issued in a limited and numbered edition of 20,000 pieces.

The Bitstamps App can be downloaded at Google Play StoreApple App Store and at Bitstamps app.


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