You can’t buy publicity like this.
In the UK a passer-by used his Jeep to pull a 40-tonne truck out of a snowdrift so an ambulance could pass.
The articulated truck had been stuck at the side of the road in heavy snow and was blocking an ambulance with a patient on board.
Mark Blessed, of St Austell, Cornwall, tethered his 20-year-old Wrangler to the bogged truck and helped haul it to safety.
It was one of several vehicles that Mark selflessly helped out of trouble during a night of heavy snowstorms in Cornwall earlier this year.
As well as a Local Heroes award from radio station Pirate FM, the good Samaritan was also recognised by Jeep UK which gave him a new spare wheel cover for his Wrangler and other Jeep gifts (wow they really know how to turn it on).
“Somehow my little Jeep managed to tow a 40 tonne lorry and let him go on his way,” Blessed said.
“So many people were standing and cheering – it just goes to show how one little thing that you do affects so many different people along the way. I just did a good deed, not to be recognised.”
Pirate FM’s Holly Day said: “We were inundated with nominations for hundreds of very deserving people in Cornwall, but Mark really stood out as the epitome of a good neighbour.”
Jeep UK’s marketing manager Andrew Tracey added: “When we heard about Mark’s generous actions, and the fact that he was able to help clear the road of a 40-tonne truck using his Wrangler, we were absolutely delighted.
“Mark fully deserves this recognition and we were happy to send him some gifts with our good wishes.”
CHECKOUT: Outrageous Jeep quick as Lambo
CHECKOUT: Baby Jeep makes comeback