It was only a question of time.
Peugeot’s local distributor, the Sydney-based Inchcape, has handed back control of the French brand to the Stellantis Group which now owns it.
It wasn’t so long ago that Inchcape pulled the pin on French stablemate Citroen.
Inchape also distributes Subaru, Deepal and Foton.
It seems no one is interested in French automobiles anymore, or more likely they have developed a taste for Chinese.
Just a few weeks ago we reported that Peugeot sales were down 32 per cent year-on-year, and that’s from a pretty low base to start with.
Such losses, we pointed out, cannot be sustained.
To give these events some perspective, Peugeot has been in decline since 2007.
At last count it had sold 373 vehicles so far this year.
It’s best selling model is the small Partner van which accounts for more than 40 per cent of sales.
In a statement, Inchcape said as part of its standard approach to portfolio management, it continuously reviewed partnerships to ensure it had the right portfolio of brands for its, aligned with its strategic growth objectives.
As a result, Inchcape and Stellantis have mutually agreed to end their distribution partnership for Peugeot in Australia, with the final date to be confirmed following a transition period. Stellantis has confirmed the Peugeot brand will continue in Australia and will provide updates on its local plans in due course.
“We are working collaboratively with Stellantis to ensure a smooth transition for the brand, with a focus on supporting customers, dealers and partners.
“We would like to thank Stellantis for their partnership over the years and we wish them every success for the future of the Peugeot brand in Australia.”
Inchcape said it would continue to support the sale of existing stock, warranty and servicing during the transition period, while working closely with Stellantis as it progresses future distribution arrangements in Australia.
Throughout this time, customers will continue to have access to factory-trained technicians, genuine Peugeot parts, and ongoing servicing, including recall campaigns and diagnostic updates.
CHECKOUT: EV sales double as fuel costs soar
CHECKOUT: Peugeot 5008: Long, but for how much longer?